Web Analytics
Web Analytics is software that carefully tracks the behavior of visitors on your website. It does not draw traffic to your site, but it can help you create a more user-friendly and more profitable website. This detailed information is used to maximize conversions and ROI. It is expensive and is (arguably) only worthwhile for e-commerce sites. The top players in the web analytics game:
- Click Tracks 594.00
- Web Trends - $895 license or 35.00 per month
- Urchin 199.99 per month (Recently acquired by Google)
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